

tobogum

Don’t stop kidding!
At the sole start, we want to introduce you to our friend and collaborator, Stevan Đaković, who assisted us with his virtuoso design and animation skills, creating a whole visual identity for the brand. Together, we challenged ourselves in trying to dig in our inner kid mindset in order to create probably the sweetest project of all.
DON’T STOP KIDDING
TOBOGUM is a chewing gum which doesn’t let you stop kidding.
The whole story is composed and designed in the eye-catching manner, almost like a whole new world of exotic circus along its strangely delicious and amusing characters.
Ones that we want to attract with the Tobogum sensation is just about everyone who nourish their childish spirit and always has a set mind for fun and curios explorations.
From that follows the slogan “Don’t stop kidding!” out of which everyone can recognize their essential kiddo.
a freakingly tasty show
Why don’t you be a sweetheart and examine the entire range of playful flavors and their luscious power to initiate a rush for unexpected tongue excitements.




THE AROUND THE WORLD PACKAGE
In order to add more curiosity and space for unleashing that inner kid, the Tobogum package is designed in a dizzying round form. In that way, you are free to pull how much fun you desire to measure.


HOW TOBOGUM FACTORY ANIMATES?
You must be wondering how all the flavors are being spawned?
Let us remind you of our teammate Stevan Đaković and present to you his invention of delicious Tobogum slide which every amusement park would surely dream of.
We also made the animation soundtrack, in order for you to dive into the whole Tobogum audio and visual tongue-licking experience.
See our Tobogum commercial:
